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MARGN/Academy/My store/Ads: DRR, ACOS and ad profit

Ads: DRR, ACOS and ad profit

Know how much net profit every so'm of ad spend brings back.

Store5 steps4 minStore screenshots use demo data.
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1

Reklama — spend, ad revenue, DRR and the net profit left after ads.

Step 1. Reklama — spend, ad revenue, DRR and the net profit left after ads. 1
2

DRR is ad spend as a share of total revenue; ACOS is its share of ad revenue.

Tip. If DRR rises while ad profit falls, revisit your bids.

Step 2. DRR is ad spend as a share of total revenue; ACOS is its share of ad revenue. 2
3

Spend types: % of sales, product promotion and store campaign.

Step 3. Spend types: % of sales, product promotion and store campaign. 3
4

The chart shows daily ad spend versus the net profit it generated.

Step 4. The chart shows daily ad spend versus the net profit it generated. 4
5

Below is a per-product table. The Zararli filter shows cards where ads don't pay off.

Step 5. Below is a per-product table. The Zararli filter shows cards where ads don't pay off. 5

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